SeaPigs Isn’t the Next Bahamian Blunder
If you’re on any form of social media lately, you’ve probably seen people talking about the acclaimed new documentary on Netflix: ‘Fyre: The Greatest Party That Never Happened’. As the internet tends to do these days, it has made much light of the humorous aspects of the story and mocking the clientele through Twitter and Instagram memes. This is all in good fun, however I think it’s clear that behind all the jibes there is a serious message in the documentary about the practice of good business.
The Fyre Festival was a grand idea without the means of proper production, and in shooting for the moon, they catapulted themselves out of orbit completely. It became very quickly apparent that a fabulous commercial and a big idea do not a festival make. Swamped in their own ambition and the fact that they’d already sold thousands of tickets, organisers soldiered on despite the odds becoming increasingly stacked against them at every opportunity - the loss of the initial private island; the loss of a caterer; the site being unfinished and so much more. It made the other infamous event blunder of recent times, TanaCon, look trivial in scale.
The serious ramifications of the Fyre Festival disaster don’t seem to be lost on everyone, either in fairness - one of the commentators on the documentary who paid her employees $50,000 from her personal savings after receiving nothing from the Fyre Company has has more than made this back on a much-publicised GoFundMe effort. The more the film goes on, the clearer it becomes that the majority of the people involved were not inherently evil scam artists, but believed in the admittedly very exciting vision of McFarland and found themselves without the means to adequately follow through on it.
As the Herd at SeaPigs became aware of the documentary, we could not deny a few vague similarities between Billy McFarland’s Fyre festival and the SeaPigs brand. The image of both brands is tied very heavily to the Bahamas - just a look around this site will prove to you how inspired we are by Bahamian beaches. Just like Fyre, we are a new brand looking to make it big, but we aim to walk (or trot) before we run, and take everything one step at a time. We are teeming with ideas about how far and wide we can take the SeaPigs brand but we know it’s all in good time - heck, it’s taken us two years to even get here. With your valued help and commitment we hope to realise so much more for SeaPigs, and as time goes on, we surely will get there without overextending ourselves.
Maybe one day somebody with a lot more time and a lot more money to invest will pick up where Fyre left off and make this idea a reality - there was certainly a market for it and done properly, it could be quite something. And if any time soon you see us advertising a massive SeaPigs Festival on a private island we’ve suddenly acquired bursting with Instagram models, you should assume we’ve lost the plot.